2024 Release Notes
Check out Foundry ABM's latest feature releases and product updates.
August 2024 Release Notes
Account 360 Report, Timeline Filters - New Feature
Gain more clarity on the origins of your activities with a new filter in the Account 360 Report. Now, you can filter by Orchestrations to better understand where activity stems from. Analyze your accounts' behavior by filtering Orchestrations to view visitor details, page views, and campaign activities.
Pipeline Impact Report Enhancements - Product Update
We added ‘stage’ as a new column in the Pipeline Impact Report. This will allow you to have more visibility into where opportunities are in the sales cycle.
Note: To configure this, refresh your revenue report configuration in your CRM set-up area by clicking "re-configure" and save.
Budget Notifications - New Feature
Our new budget notification feature makes it easier to stay on top of your campaign spending. Once you select the users who will receive the notifications, you can choose how often the platform checks your remaining budget—biweekly, weekly, or daily.
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Campaign Elements, Ended Status - Product Update
A new “Ended” status has been introduced for campaign elements, allowing you to mark activities as completed and keep your campaigns organized. You can also filter elements by status in the Element Library.
Ad Spend Budget Filters - Product Update
A new 'Month' tab has been added to the Ad Spend module, allowing you to filter and track your ad spend by individual month for a specific budget. This feature provides a more detailed view of your monthly spending trends, helping you manage and optimize your budget more effectively over time.
June/July 2024 Release Notes
Ad Metrics Reporting Improvement- Product Update
The Foundry ABM platform has made an upgrade to the way we measure account resolution with contact targeted ad groups. This lays the groundwork for improvements to our ad suite and lays a foundation for the future direction of our products, which tether ads and leads together. One result of this upgrade will be the creation of a new “unassigned” row in the Ads Report. This showcases metrics from ads served to target accounts that we cannot confidently attribute to an account.
We expect this percentage to be less than 10% of total ad metrics.
This change will be made only on a prospective basis and we will migrate all contact-based ad groups to this improved tracking system by the end of July.
There is no immediate action required for this update to take effect.
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FAQ
- Q: Why did you make this change?
- Q: How does this affect past metrics?
- Q: How will unassigned metrics impact my Orchestrations?
- Q: [US] Why the introduction of an unassigned group for account level assignment for US targeted ads?
Orchestration Branches - New Feature
This latest update allows you to create more sophisticated multi-stage campaigns with more flexibility. Now, you can design and implement up to 4 stages with 4 triggers for each orchestration sequence, giving you more control over your campaign workflows.
Ad Group Level Inclusion & Exclusion List- New Feature
We're excited to introduce a new feature at the Ad Group level that enhances your ad placement control. You can now adjust where your ads are shown by using site placement options. Choose between two methods:
- Inclusion List: Exclusively select specific domains where you want your ads to appear.
- Exclusion List: Specifically exclude certain sites from displaying your ads.
This enhancement allows for more targeted and efficient ad placement.
May 2024 Release Notes
Orchestration Duplication - New Feature
You now have the ability to duplicate your Orchestrations! Save time by cloning an Orchestration, which will replicate elements and triggers within an already exciting campaign. Go to the Orchestration tab in the platform, hover over the campaign you wish to copy, and click "duplicate".
Note: Audience, Account membership, LinkedIn ad groups, and metrics will not duplicate.
Known Visitor Table, Expanded Report - New Feature
You now have the option to view an enhanced report directly from the homepage, detailing your known visitors (sourced from your marketing automation system). Download the table from the home screen to access information on your known visitors, their latest activity, and the total number of activities.
Need help integrating your known visitors into the Foundry platform? Help articles are here for Hubspot, Marketo, Pardot, or Eloqua.
SmartPage, Password Protected - Product Update
It is now possible to password protect an individual SmartPage! Enhance security by ensuring that only the intended recipient can access the page, protecting sensitive information and personalized content from unauthorized viewers. Discover more information about SmartPage's here.
Navigate to the Smart Page you wish to password protect, and click the lock icon on the bottom left hand side from the editor view. Then, enter a password.
After your SmartPage password has been saved, you'll be able to view the protected page when the URL is shared and opened.
April 2024 Release Notes
Pipeline Impact Report - Product Update
Access insights on opportunities from your CRM, including details such as total opportunity value, the count of accounts receiving sales notification emails, web activity, and engagement with campaigns. Below the KPI Buckets, view your closed won opportunities along with a convenient snapshot of account and campaign activity. Filter the report by audiences, specific time ranges, and 'save as a favorite' to easily access from the Metrics Tab.
Audience Builder - New Feature
Now you can import a CSV list of contacts in the audience builder using the "Contact By Email" criteria. This will automatically append both the contacts and their respective accounts as an account list for your Orchestration campaign. These contacts will be integrated at the audience level, granting you the flexibility to utilize them across all elements in your Orchestration.
Ad Spend Budget Summary - New Feature
Now you have the ability to view the total budget, spent to date, and remaining balance at the ad group level of your display ads. Utilize this feature to monitor your ad group spending, ensuring better budget management for your campaigns.
Orchestration Trigger - Product Update
Introducing our latest Orchestration trigger, "Visited Pages," where you can input multiple URLs or keywords. This feature enables you to advance accounts along the Orchestration journey based on their web activity and engagement on your site.
Orchestration Action - New Feature
We're excited to introduce our newest Orchestration trigger for our Microsoft Dynamics users. When account fields are updated in your CRM, accounts will progress through the Orchestration journey, advancing them to the next stage.